UX, Digital design, Conversion rate optimisation

Beach Retreats homepage on laptop

A website refresh project for to address some key usability issues and confusing user journeys, particularly on larger screens where screen estate was not optimally used. We designed the site to address findability and improve conversion (visitor to enquiry) by optimising the key user journeys, ensuring UX best practice is applied across all devices.

Mobile homepage Cruise ship
Mountain reflected in water Search results page
Cruise page
Cruise search result
Carousel of cruises